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#audienceresearch — Public Fediverse posts

Live and recent posts from across the Fediverse tagged #audienceresearch, aggregated by home.social.

  1. Rewatching The Thick of It episode with the focus group of one (“How did it play with the focus groups?” “She loved it”… “Why did you say ‘she’?!”) - and the thing that most sticks out is Ollie saying ‘94% [of the focus groups] approve or strongly approve [of the policy]’: which feels a *worse* misuse of #FocusGroups

    (#QualResearch #AudienceResearch)