#amazondsp — Public Fediverse posts

FYI: Amazon DSP gains publisher-hosted creatives for GAM deals in 33 markets: Self-service buyers get the option inside third party display and video creatives, reaching publishers that host ad assets themselves. Which ones open first? https://ppc.land/amazon-dsp-gains-publisher-hosted-creatives-for-gam-deals-in-33-markets/ #AmazonDSP #DigitalMarketing #ProgrammaticAdvertising #GAMDeals #AdTech

ICYMI: Amazon DSP gains publisher-hosted creatives for GAM deals in 33 markets: Self-service buyers get the option inside third party display and video creatives, reaching publishers that host ad assets themselves. Which ones open first? https://ppc.land/amazon-dsp-gains-publisher-hosted-creatives-for-gam-deals-in-33-markets/ #AmazonDSP #DigitalMarketing #ProgrammaticAdvertising #AdTech #PublisherMarketing

FYI: Amazon DSP gets one global login. Is the agency the next thing it removes?: Amazon DSP now spans 34 countries from one account. Fees near 1%, default-on AI and a two-year consolidation squeeze the room that agencies hold in the middle. https://ppc.land/amazon-dsp-gets-one-global-login-is-the-agency-the-next-thing-it-removes/ #AmazonDSP #DigitalMarketing #AdTech #MarketingStrategy #PPC

FYI: Amazon DSP advertisers gain a single global account across 34 countries: Existing accounts upgrade automatically with no action required, and legacy CFIDs keep working. New Global Account IDs now open multi-country API campaigns. https://ppc.land/amazon-dsp-advertisers-gain-a-single-global-account-across-34-countries/ #AmazonDSP #DigitalMarketing #GlobalAdvertising #APICampaigns #MarketingAutomation

Amazon DSP gains publisher-hosted creatives for GAM deals in 33 markets: Self-service buyers get the option inside third party display and video creatives, reaching publishers that host ad assets themselves. Which ones open first? https://ppc.land/amazon-dsp-gains-publisher-hosted-creatives-for-gam-deals-in-33-markets/ #AmazonDSP #DigitalMarketing #ProgrammaticAdvertising #AdTech #DisplayAdvertising

ICYMI: Amazon DSP gets one global login. Is the agency the next thing it removes?: Amazon DSP now spans 34 countries from one account. Fees near 1%, default-on AI and a two-year consolidation squeeze the room that agencies hold in the middle. https://ppc.land/amazon-dsp-gets-one-global-login-is-the-agency-the-next-thing-it-removes/ #AmazonDSP #DigitalMarketing #AI #MarketingStrategy #PPC

ICYMI: Amazon DSP advertisers gain a single global account across 34 countries: Existing accounts upgrade automatically with no action required, and legacy CFIDs keep working. New Global Account IDs now open multi-country API campaigns. https://ppc.land/amazon-dsp-advertisers-gain-a-single-global-account-across-34-countries/ #AmazonDSP #DigitalMarketing #MarketingStrategy #GlobalAdvertising #APICampaigns

Amazon DSP gets one global login. Is the agency the next thing it removes?: Amazon DSP now spans 34 countries from one account. Fees near 1%, default-on AI and a two-year consolidation squeeze the room that agencies hold in the middle. https://ppc.land/amazon-dsp-gets-one-global-login-is-the-agency-the-next-thing-it-removes/ #AmazonDSP #DigitalMarketing #Advertising #MarketingStrategy #AIinMarketing

Amazon DSP advertisers gain a single global account across 34 countries: Existing accounts upgrade automatically with no action required, and legacy CFIDs keep working. New Global Account IDs now open multi-country API campaigns. https://ppc.land/amazon-dsp-advertisers-gain-a-single-global-account-across-34-countries/ #AmazonDSP #DigitalMarketing #Advertising #APICampaigns #GlobalAccounts

Amazon DSP gains Adsquare location segments in US, UK and 4 more markets: Berlin firm's ID-Precise segments now sit in the 3P Audience Hub, matched to Amazon IDs. Traders in six countries can activate them off the shelf from July 23. https://ppc.land/amazon-dsp-gains-adsquare-location-segments-in-us-uk-and-4-more-markets/ #AmazonDSP #Adsquare #DigitalMarketing #LocationSegments #ProgrammaticAdvertising

FYI: Amazon DSP now names the specific retailers its ads drive sales to: Exposure-based rollout uses the Amazon Shopper Panel and extends the April 2026 category breakouts to named stores, but stays limited to the United States. https://ppc.land/amazon-dsp-now-names-the-specific-retailers-its-ads-drive-sales-to/ #AmazonDSP #DigitalMarketing #Ecommerce #OnlineAdvertising #RetailMarketing

ICYMI: Amazon DSP now names the specific retailers its ads drive sales to: Exposure-based rollout uses the Amazon Shopper Panel and extends the April 2026 category breakouts to named stores, but stays limited to the United States. https://ppc.land/amazon-dsp-now-names-the-specific-retailers-its-ads-drive-sales-to/ #AmazonDSP #DigitalMarketing #RetailMarketing #Ecommerce #PPC

Amazon DSP now names the specific retailers its ads drive sales to: Exposure-based rollout uses the Amazon Shopper Panel and extends the April 2026 category breakouts to named stores, but stays limited to the United States. https://ppc.land/amazon-dsp-now-names-the-specific-retailers-its-ads-drive-sales-to/ #AmazonDSP #DigitalMarketing #Advertising #RetailMarketing #Ecommerce

ICYMI: Amazon DSP now shows which retailers convert its ad exposure: Retailer-level breakouts replace April's category-only view, letting US advertisers pinpoint exactly where their offline purchases occur beyond Amazon stores. https://ppc.land/amazon-dsp-now-shows-which-retailers-convert-its-ad-exposure/ #AmazonDSP #DigitalMarketing #Advertising #RetailMarketing #Ecommerce

Amazon DSP now shows which retailers convert its ad exposure: Retailer-level breakouts replace April's category-only view, letting US advertisers pinpoint exactly where their offline purchases occur beyond Amazon stores. https://ppc.land/amazon-dsp-now-shows-which-retailers-convert-its-ad-exposure/ #AmazonDSP #DigitalMarketing #Ecommerce #AdTech #RetailMarketing

FYI: Amazon DSP gains Spotify podcast ads as reach hits 90% unique: Podcast inventory now runs through Amazon DSP with 90% unique reach against Spotify's music catalog. Buyers in Australia and Japan gain fresh video access. https://ppc.land/amazon-dsp-gains-spotify-podcast-ads-as-reach-hits-90-unique/ #AmazonDSP #SpotifyAds #Podcasting #DigitalMarketing #AudioAdvertising

FYI: Amazon DSP now supports audio ad campaigns via API - here is what changed: Amazon added audio as a supported inventory type in its DSP Campaign Management APIs on June 11, 2026, joining display, streaming TV, and online video formats. https://ppc.land/amazon-dsp-now-supports-audio-ad-campaigns-via-api-here-is-what-changed/ #AmazonDSP #AudioAds #DigitalMarketing #AdTech #API

ICYMI: Amazon DSP now supports audio ad campaigns via API - here is what changed: Amazon added audio as a supported inventory type in its DSP Campaign Management APIs on June 11, 2026, joining display, streaming TV, and online video formats. https://ppc.land/amazon-dsp-now-supports-audio-ad-campaigns-via-api-here-is-what-changed/ #AmazonDSP #AudioAds #DigitalMarketing #Advertising #API

Amazon DSP now supports audio ad campaigns via API - here is what changed: Amazon added audio as a supported inventory type in its DSP Campaign Management APIs on June 11, 2026, joining display, streaming TV, and online video formats. https://ppc.land/amazon-dsp-now-supports-audio-ad-campaigns-via-api-here-is-what-changed/ #AmazonDSP #AudioAds #DigitalMarketing #Advertising #API

FYI: Adelaide brings attention pre-bid targeting to Amazon DSP: Adelaide adds AU pre-bid targeting to Amazon DSP, letting buyers filter Display, Online Video, and Streaming TV inventory by attention quality before bidding. https://ppc.land/adelaide-brings-attention-pre-bid-targeting-to-amazon-dsp/ #Adelaide #AmazonDSP #PreBidTargeting #DigitalMarketing #AttentionQuality

ICYMI: Adelaide brings attention pre-bid targeting to Amazon DSP: Adelaide adds AU pre-bid targeting to Amazon DSP, letting buyers filter Display, Online Video, and Streaming TV inventory by attention quality before bidding. https://ppc.land/adelaide-brings-attention-pre-bid-targeting-to-amazon-dsp/ #Adelaide #AmazonDSP #PreBidTargeting #DigitalMarketing #AttentionQuality

Adelaide brings attention pre-bid targeting to Amazon DSP: Adelaide adds AU pre-bid targeting to Amazon DSP, letting buyers filter Display, Online Video, and Streaming TV inventory by attention quality before bidding. https://ppc.land/adelaide-brings-attention-pre-bid-targeting-to-amazon-dsp/ #Adelaide #AmazonDSP #DigitalMarketing #PreBidTargeting #AttentionQuality

ICYMI: Amazon DSP auto deal selection picks streaming TV inventory by itself: Amazon DSP launched automatic deal selection on April 15, 2026, using machine learning to curate and optimize streaming TV deals for awareness and reach KPIs. https://ppc.land/amazon-dsp-auto-deal-selection-picks-streaming-tv-inventory-by-itself/ #AmazonDSP #StreamingTV #MachineLearning #DigitalMarketing #TVAdvertising

Amazon DSP auto deal selection picks streaming TV inventory by itself: Amazon DSP launched automatic deal selection on April 15, 2026, using machine learning to curate and optimize streaming TV deals for awareness and reach KPIs. https://ppc.land/amazon-dsp-auto-deal-selection-picks-streaming-tv-inventory-by-itself/ #AmazonDSP #StreamingTV #MachineLearning #DigitalMarketing #AdTech

ICYMI: Amazon Audiences reach Netflix EMEA on May 18: Amazon DSP shopping signals go live on Netflix inventory across EMEA on May 18. https://ppc.land/amazon-audiences-reach-netflix-emea-on-may-18/ #AmazonAudiences #NetflixEMEA #DigitalMarketing #Advertising #AmazonDSP

FYI: Microsoft Monetize's survival bet: LinkedIn data on Amazon DSP CTV: After losing its DSP, Microsoft Monetize bets on LinkedIn's billion-member professional data to stay relevant inside Amazon DSP's fast-growing CTV ecosystem. https://ppc.land/microsoft-monetizes-survival-bet-linkedin-data-on-amazon-dsp-ctv/ #Microsoft #LinkedIn #AmazonDSP #CTV #DigitalMarketing

ICYMI: Microsoft Monetize's survival bet: LinkedIn data on Amazon DSP CTV: After losing its DSP, Microsoft Monetize bets on LinkedIn's billion-member professional data to stay relevant inside Amazon DSP's fast-growing CTV ecosystem. https://ppc.land/microsoft-monetizes-survival-bet-linkedin-data-on-amazon-dsp-ctv/ #Microsoft #LinkedIn #AmazonDSP #CTV #DigitalMarketing

Microsoft Monetize's survival bet: LinkedIn data on Amazon DSP CTV: After losing its DSP, Microsoft Monetize bets on LinkedIn's billion-member professional data to stay relevant inside Amazon DSP's fast-growing CTV ecosystem. https://ppc.land/microsoft-monetizes-survival-bet-linkedin-data-on-amazon-dsp-ctv/ #Microsoft #LinkedIn #AmazonDSP #CTV #DigitalMarketing

FYI: Netflix Ads gets Amazon audiences, Yahoo signals, and its own conversion API: Netflix expands its Ads Suite on March 4 with Amazon DSP audiences, Yahoo DSP behavioral signals, and a proprietary Conversion API tested by Tinuiti with 75%+ benchmark gains. https://ppc.land/netflix-ads-gets-amazon-audiences-yahoo-signals-and-its-own-conversion-api/ #NetflixAds #DigitalMarketing #Advertising #AmazonDSP #YahooSignals

ICYMI: Netflix Ads gets Amazon audiences, Yahoo signals, and its own conversion API: Netflix expands its Ads Suite on March 4 with Amazon DSP audiences, Yahoo DSP behavioral signals, and a proprietary Conversion API tested by Tinuiti with 75%+ benchmark gains. https://ppc.land/netflix-ads-gets-amazon-audiences-yahoo-signals-and-its-own-conversion-api/ #Netflix #Advertising #DigitalMarketing #AmazonDSP #YahooAds