OpenAI introduces ChatGPT image ads to enhance brand storytelling. Discover how this new format empowers advertisers while strictly protecting user privacy.
#aiadvertising — Public Fediverse posts
Live and recent posts from across the Fediverse tagged #aiadvertising, aggregated by home.social.
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NBCUniversal, Carat, FreeWheel, and Newton Research search announced an initiative October 6 to help optimize upfront media investments. Commercial implication —
Assessment: Video buyers will expect clearer explanations of how campaign results affect subsequent buying decisions. This initial deployment does not demonstrate broad availability for small businesses.
#MarketingStrategy #AIAdvertising #MediaBuying
https://rbr.com/nbcu-carat-team-for-programmatic-client-agent/ -
Melius announced $25 million in total funding for its AI-powered platform for creating ads, images and videos.
The financing comprises $20 million from a round led by CRV and $5 million from an initial round led by General Catalyst.
The founders first worked on a tool to manage advertising spend, then abandoned that idea after more than six months and shifted to creating the ad materials themselves.
https://en.hacks.gr/i-melius-sygkentrose-25-ekat-dolaria-gia-diafimiseis-me-techniti-noimosyni/