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#admetrics — Public Fediverse posts

Live and recent posts from across the Fediverse tagged #admetrics, aggregated by home.social.

  1. FYI: Explaining click-through rate: Click-through rate is clicks divided by impressions, the oldest metric in digital advertising. How clicks are counted, what breaks the ratio, and why it fell. ppc.land/explaining-click-thro #ClickThroughRate #DigitalMarketing #PPC #OnlineAdvertising #AdMetrics