I hate these new Estee Lauder commercials, you charge that much for being an alleged PREMIUM BRAND, your persona should be of a premium brand.
There is a reason Classical, Opera, even well made New Age Music used to be put in these types of adverts, unfortunately things like smoother music, good editing, nicd visuals and audio engineering used to be important in these things, now so many expensive brands seem to want you to think they're just like everything else.
But they're not, because their Lipsticks are at least $40, Perfumes are in the hundreds, but putting money into an elegant, quality advertisement is out of the question.